We are seeking a highly motivated and experienced individual to join ANTA as a Digital Platform Manager at our Santa Monica, CA location. In this pivotal role, you will be responsible for overseeing the operations of our digital store, developing and executing strategies to drive online sales, and enhancing the user experience for our digital consumers in the US market.

Anta is one of the world’s largest sportswear brands, we recently launched in the US this past March with Kyrie Irving’s signature product. Anta looks to expand our footprint and consumer reach inside the U.S. authentically through consumer demand. We strive to keep moving in all aspects of life and we also believe our product is fundamental to performance lifestyles. We strive to build the best.

Key Responsibilities:

Create and implement sales plans and strategies for our digital store to achieve sales targets aligned with company goals.
Oversee day-to-day digital store operations, including product listing, pricing, inventory management, order processing, consumer trends, and logistics.
Conduct regular market research and competitive analysis to identify opportunities for improvement and growth.
Build and maintain strong relationships with suppliers and logistics partners to ensure timely and accurate order fulfillment.
Cultivate positive relationships with marketplace, addressing inquiries and complaints to provide satisfactory resolutions.
Prepare and analyze reports based on sales data and market trends to provide actionable business insights.

Qualifications:

Bachelor’s Degree.
5-7 years of proven experience in e-commerce store management, with a good understanding of the e-commerce industry and operations.
Proficient in using e-commerce platforms, strong data analysis and reporting skills, familiarity with digital store operations and digital marketing.
Excellent communication and teamwork skills, ability to collaborate effectively with different departments and teams.
Able to handle work pressure and possess problem-solving and adaptability skills.
Strong interest and knowledge of the sports footwear and apparel industry, passionate about the sports lifestyle.

Benefits:

ANTA offers generous benefits for employees, including year-end bonuses, relocation assistance, healthcare insurance, retirement plans, professional development opportunities, and more.

About ANTA:

ANTA brand was established in 1991. ANTA Sports Products Limited, a leading sportswear company in China, was listed on the Main Board of HKEX in 2007 (Stock code: 2020.HK). The company has a comprehensive brand portfolio including ANTA, FILA, DESCENTE, and KOLON SPORT. In 2019, ANTA Sports set up an investor consortium to successfully acquire Amer Sports, a global sportswear group that owns internationally recognized brands such as Salomon, Arc'teryx, Wilson, Peak Performance, and Atomic. By doing so, ANTA Sports aims to tap into the potential of both the mass and high-end sportswear markets.

In 2023, ANTA Group achieved a revenue of over 62 billion yuan, representing a year-on-year increase of 16.2%. The gross profit margin improved to 62.6%, and the operating profit margin reached 24.6%. Not only has ANTA Group maintained its position as the top sports goods company in China for 12 consecutive years, but it has also held the top position in the entire Chinese market for two consecutive years.

For more information, please visit our Investor Relations website: http://ir.anta.com

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