Who is FK Irons?

FK Irons is one of the world’s leading manufacturers that strives to take the tattoo industry to the next level. We break the mold and elevate the tattooing experience with each product. From our revolutionary wireless machine to our first power supply that can virtually give power for all. Are you ready to join a company that not only loves the industry, but welcomes people with all types of body modifications (but obviously not required)? Take part of an industry that has an edge and experience an ever-changing world - if you think you can handle it!

Let’s talk about the role!

The Social Media Associate will interact with targeted virtual communities and network users to promote Company products and provide customer care services to new audiences. You must be able to create consistent, meaningful content on all social media platforms, as well as act quickly and gracefully to resolve any customer complaints or criticisms posted on social media.

Essential Functions:

Create, implement, and maintain presence in social networking sites including Tik Tok, Facebook, Twitter, YouTube, Instagram, Pinterest, LinkedIn etc. Write, develop, and strategize online content production and scheduling
Respond to all incoming social media comments and messages.
Assist with crisis management, bad reviews, and negative news communications
Generate, edit, publish, and share content daily (original text, images, video, and HTML)
Build meaningful connections and encourage community members through dialog and messaging
Manage social media campaigns and day-to-day activities; duties include creating editorial calendars, producing engaging photos and content for posts, scheduling posts, audience building, running social media advertising campaigns, managing comments/messages/mentions across multiple channels, interacting with industry leaders, sharing relevant content to increase engagement.
Collaborate with other departments to manage company reputation, coordinate promotions, and increase outreach
Monitoring effective benchmarks for measuring the impact of social media programs, and analyze, review, and report on effectiveness of campaigns to maximize results.
Regularly providing insights gained from social media monitoring to internal team members.
Provide social media and marketing support for ProTeam Member participation in campaigns, including but not limited to, content creation and coordinating with ProTeam Members and FKI creative, marketing, or administrative teams
Establish a system of checks to ensure that all FK Irons and Microbeau Pro Team members are properly representing on social media and at events, as well as adhering to the spirit and letter of their contract
Keep up on influencer marketing industry trends and technologies
Perform other related duties as assigned

Skills for Success:

BA/BS in Journalism, Public Relations, Communications, Advertising, Marketing, or related field
Demonstrable experience of at least some social media for business required; experience with managing multiple accounts using automated software highly preferred.
2+ years’ experience in digital marketing and social media
Strong familiarity with the business applications of social media platforms (Tik Tok, Facebook, Twitter, YouTube, LinkedIn, etc.)
Understanding of social media metrics; able to interpret the results and take action to increase effectiveness of social media campaigns
Excellent consulting, writing, editing (photo/video/text), presentation and communication skills
Expert knowledge and understanding of social media platforms and their respective participants (Tik Tok, Facebook, Pinterest, YouTube, Twitter, Instagram) and how they can be deployed in different scenarios.
Excellent technical skills as related to social media platforms and tools and ability to learn new tools quickly.
Ability to effectively communicate information and ideas in written and verbal format and to build and maintain relationships.
Intermediate knowledge of online marketing and a good understanding of major marketing channels
Positive attitude, customer-oriented w/solid multitasking skills
Organized with attention to detail.
Ability to work independently on an assignment.
Ability to work collaboratively as a member of a team.

What’s in it for you:

We are constantly adapting to provide our employees with an optimal workplace. We believe that your work should be engaging and rewarding. Below are just a few of the benefits to our employees:

Medical, dental and vision offerings
Company paid Short-term & Long-term Disability
401(K) employer match up to 4%!
100% employer paid life insurance
Paid time off in addition to paid holidays
Wellness Program
Incentive Programs
Employee Referral Program
Bright Ideas Program

Other things to know about the job:

Location: Miami, FL
Travel: 20%
Reports to: Director of Marketing

At FK Irons, we don’t just accept difference — we celebrate it, we support it, and we thrive on it for the benefit of our employees, our products, and the community we serve. BAA is proud to be an equal opportunity employer. We do not discriminate based upon race, religion, color, national origin, gender (including pregnancy, childbirth, or related medical conditions), sexual orientation, gender identity, gender expression, age, status as a protected veteran, status as an individual with a disability, or other applicable legally protected characteristics.

We just have one question. Do you have what it takes?

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