We are looking for an experienced Digital Marketing Specialist to join our team. The Digital Marketing Specialist will develop and execute campaigns to promote our products and services. They will work closely with the marketing team and other stakeholders to deliver effective digital solutions that meet our customers' needs.

The ideal candidate has an ability to translate data and research into actionable marketing plans that inform branding and campaign development. The specialist should be adept at working independently.

Digital Marketing Specialist Responsibilities

Develop and execute integrated digital marketing strategies across multiple channels including email, web, SEO/SEM, display, and social media

Analyze and report on campaign performance, and make recommendations for improvement

Monitor industry trends and competitor activities to maintain a competitive advantage

Collaborate with internal stakeholders to create effective content for campaigns

Develop and implement email marketing campaigns to increase customer engagement

Analyze existing marketing collateral with a critical eye and identify opportunities for improvement

Digital Marketing Specialist Requirements and Qualifications:

Bachelor’s degree (or equivalent) in marketing, communications, or related field

Able to work independently and as part of a team

Excellent communication and presentation skills

Strong analytical and problem-solving skills

Experience in planning and leading initiatives

Proficient in Microsoft Office, Adobe Creative Suite, and other relevant software

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Digital Marketing Specialist