Job Title: Social Media Coordinator
Company Overview:
At INK Holdings, we're passionate about creating gamified experiences that captivate users around the world. Our innovative platform and technologies are designed to bring joy, excitement, and a sense of connection to our global audience. We're looking for a creative and enthusiastic Social Media Coordinator to join our team and help us connect the globe to INK.
Location: Austin, TX
About the Role:
As a Social Media Coordinator at INK Holdings, you will be at the forefront of our online presence, engaging with our audience across various social media platforms. You will play a key role in developing and executing social media strategies that align with our brand, promote our games, and foster a strong, interactive community. Your creativity, and ability to create compelling content will be essential in driving our social media success.
Responsibilities:
- Develop and implement social media strategies to enhance brand awareness and engagement.
- Create, curate, and schedule engaging content for various social media platforms, including Facebook, Twitter, Instagram, TikTok, and others.
- Monitor and respond to comments, messages, and mentions in a timely and professional manner.
- Collaborate with the marketing and design teams to ensure social media content aligns with overall brand messaging and visual identity.
- Analyze social media metrics and generate reports to track the effectiveness of campaigns and strategies.
- Stay up-to-date with industry trends, platform updates, and emerging social media technologies.
- Engage with the social community, including influencers, content creators, and fans, to build and maintain strong relationships.
- Organize and execute social media campaigns, contests, and events to drive engagement and excitement around our games.
Requirements:
- Proven experience as a Social Media Coordinator or similar role, preferably with some gaming industry knowledge.
- Strong understanding of social media platforms, their respective audiences, and best practices.
- Excellent writing, editing, and communication skills.
- Creative mindset with the ability to produce engaging and visually appealing content.
- Passion for gaming and familiarity with current gaming trends and culture.
- Ability to analyze data and metrics to measure the success of social media campaigns.
- Highly organized with the ability to manage multiple projects and deadlines effectively.
- Bachelor's degree in Marketing, Communications, or related field (preferred but not required).
Why Join Us:
- Opportunity to work with a dynamic and innovative team passionate about gaming and technology.
- Fun and inclusive working environment with a strong emphasis on collaboration and creativity.
- Room for growth and professional development within a rapidly expanding company.
If you're a social media enthusiast with a love for gaming/tech and a talent for creating engaging content, we want to hear from you! Please submit your resume and portfolio showcasing your best social media work to careers@inkholdings.com.