Are you a master multitasker with a passion for all things marketing? Criquet, an independent menswear brand from Austin TX, is looking for a Digital Marketing / Social Media Specialist to come in and make an immediate impact.
Key Responsibilities:
1. Social Media Maestro:
- Craft and manage our social media calendar, ensuring a consistent and engaging presence across all platforms.
- Brainstorm and execute creative campaigns to grow our following and increase brand awareness.
- Track and analyze social KPIs.
- Keep a pulse on industry trends and incorporate them into our social strategy to stay ahead of the game.
2. UGC & Affiliate Ace:
- Develop and nurture relationships with our loyal customers to encourage user-generated content that showcases our brand in action.
- Collaborate with influencers and affiliates to expand our reach and drive traffic to our online store.
- Track and analyze the performance of UGC, influencer and affiliate campaigns to optimize results and ROI.
3. Wordsmith Extraordinaire:
- Put your pen to paper (or fingers to keyboard) and craft compelling copy for emails, product pages, and organic social posts.
- Ensure that all copy reflects the unique voice and personality of Criquet, resonating with our target audience and driving conversions.
- Work closely with our design team to marry captivating copy with eye-catching visuals that tell the Criquet story.
Qualifications:
- Bachelor's degree in Marketing, Communications, or a related field.
- 2+ years of experience in a marketing role, preferably within the fashion industry or consumer brand.
- Strong written and verbal communication skills, with a knack for storytelling and attention to detail.
- Demonstrated capabilities in growing a social audience and network.
- Proficiency in social media / influencer management tools and analytics platforms.
- A creative mindset with a strategic approach to marketing initiatives.
- Ability to thrive in a fast-paced environment and juggle multiple projects with ease.
Why Criquet?
Joining Team Criquet means becoming part of a close-knit family that's passionate about what we do. You'll have the opportunity to flex your creative muscles and make a real impact as we continue to grow and evolve.
About Criquet
Criquet is an independent web-driven menswear brand from Austin, TX. We invest in quality of life. We’re as well stocked in IPAs as we are IRAs. We’re into counter-culture, dive bars and scuba-diving for lost golf balls. We’re all manner of men and women but we aren’t yes-men. Because ordinary is boring. So, whether we’re making shirts, outerwear or old-fashioneds, they need to be high quality, they need to be done our way, and they need those little details that make all the difference. Proudly from Austin and comfortably off-course.