We are seeking a creative and ambitious person to be our site-wide Marketing + Social Media Manager (MSMM).
The MSMM has three first year goals:
1. To be the voice of The Speedway online and in person
2. Support the existing team to substantially grow our site-wide customer base, for all community members, and partners.
3. Coordinate cross-platform marketing to amplify and extend sales and community engagement at The Speedway
About this role: -
- MSMM will manage and implement the marketplace’s front-line communication efforts
- Help meet The Speedway and marketing goals, and support, curate and maintain existing distinct branding for both assets.
- Create content and run social media accounts for both The Speedway and Garage B, in coordination with The Speedway Events/Community Manager + General Manager
- Create, curate and maintain photography
- Create, curate, and maintain marketing materials including printed + digital assets
- Help promote original Speedway programming in the Courtyard and in collaboration with site tenants, and help manage master courtyard events calendar on the website.
- Promote and market The Speedway and other public-facing programming in Garage B, and periodic “site-wide” events that involve the entire Speedway campus, and help to manage attendance.
- Be present for certain events for asset creation and actively promote in real-time when required, and assist at events.
- Helps to manage website + bi-monthly newsletter
- Influencer and photographer outreach + communication
What you’ll bring:
- Prior experience in marketing, public relations and customer service is required. The role requires strong writing and communications skills and at least two years' of experience managing social media platforms. A portfolio or professional writing sample is desirable.
- Great photography and graphic design skills are required.
- Understanding of the latest and greatest of the social media platforms. Experience with Facebook, Pinterest, Google My Business and Instagram is essential. Experience with LinkedIn, Yelp, and YouTube are a plus.
- Knowledge of Planoly or similar programs to manage online postings on different platforms is important. Proficiency in SEO and Keyword research, Google Analytics, Microsoft Office, and various web-based software products is also important. Familiarity with Adobe Creative Suite, Canva or other graphics programs is essential. Working knowledge of web design and experience with WordPress are expected.
- The position requires interaction with tenants, customers, colleagues, and members of the public; as such, an outgoing personality is required.
- Should be highly organized and have a strong ability to set and achieve short and long-term goals and meet deadlines.
- Should be able to manage a wide range of responsibilities and adapt easily to a changing list of tasks, including meeting unforeseen short-term goals, and should be able to independently manage time effectively and be comfortable working in a team setting.
What to Expect:
- The position is part-time and hourly, 20-25 hours per week, with compensation based on experience
- MSMM will be expected to be present at the Speedway on a consistent and regular basis.
- Hours are flexible and may include weekends/evening hours at times. Remote work will be allowed at times