About Us
Leela Life is a promising early-stage startup in the wellbeing space. The global wellbeing market is undergoing a significant transformation towards holistic health, integrating mental, emotional, physical, social, and spiritual wellbeing. This shift reflects a growing priority for comprehensive health solutions. We have developed an innovative platform that helps wellness enthusiasts discover and personalize wellness solutions for daily use.
Background
In recent years, a silent epidemic has emerged, primarily affecting individuals in developed nations who have achieved significant success in education, professional careers, and financial stability. This condition, marked by a sense of listlessness and joylessness, is spreading globally, bringing with it a host of symptoms:
- Lack of enthusiasm for trying new things
- Occasional bouts of self-questioning: "Is this life?"
- Inexplicable physical ailments without clear medical reasons
- Feeling uneasy when making decisions that prioritize personal needs over family expectations or responsibilities
- Fear of the future, facing the uncomfortable prospect of mortality
This "listlessness of success" arises from the sacrifices and compromises made in the pursuit of success, including:
- Suppression of natural instincts
- Lifelong stress of trying to stay ahead
- Disconnection from close relationships and lack of new connections
- Discarding of early, deep interests
- Prioritizing individual needs much lower than the needs of "success"
- Quick fixes to various challenges instead of sustainable long-term solutions
- Acute distraction due to personal tech invasion in daily life
The cumulative effect of these compromises leads to a life devoid of true joy, a condition exacerbated by the ineffective approach of the wellness industry. Despite considerable market spend, wellness initiatives often fail because they offer only short-term, narrow-focused, non-personalized solutions that do not address the underlying issues. Indic wisdom suggests that true joy stems from living in alignment with one’s innate qualities and focusing on building wellbeing capacities, rather than merely solving day-to-day problems.
India’s ancient tradition has got deep & significant insights and a wide range of practices & products across a vast array of areas such as Health, Mindfulness, Food, Intimacy, Personal Care, Nature, Art etc. While many people across the world are familiar with yoga, meditation and getting aware of Ayurveda, there is a whole world of Indic tradition that they are still not aware of.
Given the vast range of insights, practices & products present in this ancient Indic tradition and many different ‘specialists’ (institutions/companies/individual experts/gurus) that espouse them - some well-known, many relatively obscure - there is an increasing need for :
- A ‘knowledge based movement’ that is trusted to objectively and comprehensively present this range before a global audience of interested seekers
- A comprehensive framework that enables such seekers across the world to apply this huge range (or a subset thereof) in their contemporary life as a single, seamless lifestyle journey
Our Customers
Our customers are wellness enthusiasts who are career-successful individuals (middle management and leadership levels - Senior Manager/Director/AVP/VP) working in Fortune 1000 companies, aged 40 to 55 years. Motivated by performance, identity, or balance, these enthusiasts prioritize fitness, nutrition, and mental, emotional, spiritual, and physical wellbeing alongside their professional success. They aim to achieve holistic wellness, maximizing both success and joy in their lives, which is the core promise of Leela Life.
Founding Team Members
An Indic Wellbeing Thinker and Compelling Communicator: Over the last decade, he has focused on contemporary wellbeing issues and conducted deep research on various aspects of the Indic civilization that impact modern wellbeing. He is also a successful entrepreneur and management consultant.
An Accomplished Product Leader: With deep expertise in marketplaces and a passion for Indic wellbeing.
An Entrepreneur, Consumer Insights, and Communication Leader: At the intersection of global marketing, technology, and wellness.
Whom Are We Looking For?
We are looking for volunteer Ambassadors who are interested in becoming part of Leela Life's holistic wellbeing movement. This is an excellent opportunity to contribute to holistic wellbeing through an Indic approach. You will get to understand a framework to understand and access this vast knowledge bank of Indic wellbeing and gain a deep understanding of various products, practices, experiences, and insights from the Indic tradition, which can be applied to enhance people's wellbeing. We are seeking volunteer Ambassadors from two sets of people:
- Individuals with at least 15 years of work experience in the corporate sector: Highly empathetic, good listeners, and possess strong communication skills.
- Professionals in the wellness space: Advanced yoga and meditation teachers with at least 10 years of experience who are looking to offer holistic wellbeing services.
We invite you to join our mission to make meaningful impact on people's lives by promoting holistic wellbeing.