We are seeking a talented and experienced eCommerce & Digital Marketing Consultant in the heart of Manhattan. As a trusted partner to our clients, you'll have the opportunity to develop and implement innovative eCommerce strategies that drive growth and maximize online sales. If you're passionate about the ever-changing world of digital marketing and have a proven track record of delivering exceptional results, we'd love to hear from you!
Key Responsibilities:
- Develop and execute comprehensive eCommerce strategies to increase online sales, enhance customer experience, and drive brand awareness
- Collaborate with cross-functional teams to optimize website performance, including user experience, navigation, layout, and functionality
- Perform in-depth analysis of website data, consumer behavior, and market trends to identify opportunities and recommend strategies for improvement
- Create and implement digital marketing campaigns across various channels, including email marketing, social media advertising, and search engine marketing
- Optimize product listings and content on eCommerce platforms to improve visibility, conversion rates, and search engine rankings
- Manage relationships with external partners and agencies, ensuring seamless execution of digital marketing initiatives
- Monitor and evaluate the performance of eCommerce campaigns, providing regular reports and actionable insights to stakeholders
- Stay up-to-date with industry trends and best practices, and proactively identify new opportunities for growth and optimization
- Provide strategic recommendations and insights to clients, based on data-driven analysis and a deep understanding of their business goals
- Collaborate with clients to develop and implement innovative solutions to drive eCommerce sales and customer satisfaction
- Support the development and execution of digital marketing training programs for clients, sharing best practices and industry insights
- Stay current with the latest technological advancements in eCommerce and digital marketing, and identify opportunities to leverage emerging technologies
Requirements
- Bachelor's degree in Marketing, Business, or a related field
- Minimum of 5 years of experience in eCommerce and digital marketing
- Proven track record of developing and executing successful eCommerce strategies that drive revenue growth
- In-depth knowledge of eCommerce platforms, technologies, and best practices
- Strong analytical skills with the ability to interpret data and extract insights
- Experience managing digital marketing campaigns across multiple channels
- Proficiency in analytic tools such as PowerBI
- Excellent communication and interpersonal skills
- Ability to work independently and collaboratively in a fast-paced, deadline-driven environment
- Strong problem-solving skills and attention to detail
- Advanced knowledge of Microsoft Excel and PowerPoint