JetThoughts is a development and staffing service agency committed to delivering exceptional solutions for our clients.
We are seeking a proactive and experienced Manager, Inbound Marketing to join our team.
This role is crucial in driving our marketing strategy from scratch, focusing on inbound lead generation through digital channels and influencer marketing.
The ideal candidate will be responsible for developing and implementing marketing strategies, optimizing customer journeys, managing external vendors, and driving growth through innovative marketing practices.
Tasks
- Marketing Strategy Development: Create and execute comprehensive inbound marketing strategies to increase brand visibility and attract potential clients.
- Optimize Customer Journey: Enhance conversion rates across various stages, from website visitors to active trial users and paying customers.
- Data-Driven Marketing: Utilize analytics tools to monitor, report, and optimize marketing performance, ensuring continuous improvement in lead generation and conversion.
- Vendor Management: Identify, evaluate, and manage external vendors, including freelancers and agencies, to support and amplify marketing efforts.
- SEO and Content Management: Oversee SEO initiatives and content creation to ensure high visibility and engagement with our target audience.
- Innovation and Experimentation: Drive innovation in marketing tactics and tools, adopting best practices and new strategies to enhance inbound marketing effectiveness.
- Cross-Functional Collaboration: Work closely with the founder and sales team to align marketing efforts with business goals and customer needs.
Requirements
- Experience: Minimum of 3+ years in a similar inbound marketing role with a proven track record of successful marketing campaigns and lead generation.
- Project Management: Experience in managing multiple projects simultaneously, with a focus on delivering results within deadlines and budgets.
- Technical Proficiency: Strong knowledge of marketing tools such as Google Analytics, SEO tools, CRM systems, and marketing automation platforms.
- Analytical Skills: Ability to analyze data, generate insights, and implement data-driven improvements.
- Communication Skills: Excellent written and verbal communication skills, capable of creating compelling marketing content and effectively collaborating with stakeholders.
- Language Skills: Proficiency in Russian/Ukrainian and English.
- Remote Work Adaptability: Comfortable working in a remote, asynchronous environment, with proficiency in collaboration tools like Slack and Zoom.
Benefits
- Flexible Work Environment: Work remotely from anywhere, following an asynchronous schedule that values work-life balance.
- Growth Opportunities: Play a key role in establishing and growing our marketing function, with opportunities for professional development.
- Collaborative Culture: Join a team that values collaboration, innovation, and excellence.
Join JetThoughts and drive our inbound marketing success!