Job Title: Digital Marketing Strategist (Remote)
Salary: $7000/month
Job Description:
Robert Half is seeking a creative and analytical Digital Marketing Strategist to join our dynamic team. In this role, you will be responsible for developing and implementing digital marketing strategies to drive online traffic to our company website and generate qualified leads. You will collaborate with cross-functional teams to optimize user experience and enhance brand awareness through various digital channels. The ideal candidate will have a proven track record in digital marketing, proficiency in SEO and SEM techniques, and strong analytical skills. If you are passionate about leveraging digital platforms to achieve business objectives, we encourage you to apply.
Key Responsibilities:
Develop and execute comprehensive digital marketing strategies to meet company objectives.
Manage SEO/SEM, email, social media, and display advertising campaigns.
Measure and report on the performance of digital marketing campaigns.
Identify trends and insights to optimize spend and performance.
Collaborate with internal teams to create landing pages and optimize user experience.
Utilize strong analytical ability to evaluate end-to-end customer experience across multiple channels.
Stay up-to-date with digital marketing trends and best practices.
Qualifications:
Bachelor’s degree in Marketing, Communications, or a related field.
Proven working experience in digital marketing, particularly in SEO/SEM.
Demonstrable experience leading and managing SEO/SEM, marketing database, email, social media, and/or display advertising campaigns.
Solid knowledge of website analytics tools (e.g., Google Analytics, NetInsight, Omniture, WebTrends).
Experience in setting up and optimizing Google AdWords campaigns.
Strong analytical skills and data-driven thinking.
Up-to-date with the latest trends and best practices in online marketing and measurement.
Application Process:
To apply, please submit your resume and cover letter detailing your experience in digital marketing and why you are a good fit for this position. We look forward to hearing from you!