About Us: RebelsMarket is an online marketplace for alternative fashion, art, and lifestyle products. We cater to a diverse audience that appreciates unique and edgy styles. Our mission is to empower individuals to express themselves through fashion and art, while providing a platform for independent brands and designers.
Job Description: We are seeking a proactive and experienced E-commerce Growth Specialist to focus on product strategy and optimize our checkout process, driving profitability and enhancing customer satisfaction. The ideal candidate will have a strong background in e-commerce, product strategy, and conversion rate optimization.
Responsibilities:
- Identify high-margin products that align with market trends and customer preferences.
- Conduct market research to understand customer needs, pain points, and preferences.
- Develop a product roadmap that prioritizes profitable products and addresses customer pain points.
- Collaborate with the inventory team to ensure optimal stock levels and manage the product lifecycle effectively.
- Analyze the current checkout process to identify and eliminate friction points.
- Implement A/B testing to test different checkout flows and determine the most effective strategies for reducing cart abandonment.
- Monitor and analyze checkout metrics to continuously improve the conversion rate.
- Utilize web analytics and customer data to make informed decisions about product strategy and checkout optimization.
- Monitor key performance indicators (KPIs) related to product performance and checkout conversion rates.
Qualifications:
- Proven experience in e-commerce, product strategy, and conversion rate optimization.
- Strong understanding of digital marketing, SEO, and web analytics.
- Excellent communication and collaboration skills.
- Creative mindset with a strategic approach to problem-solving.
- Ability to analyze data and make data-driven decisions.
- Passion for alternative fashion and lifestyle products.