About EyePop.ai: EyePop.ai is on a mission to democratize computer vision technology, making it accessible to startups and development agencies of all sizes. Our self-service AI platform empowers users of all technical levels to create apps and detailed analytics based on computer vision. As we expand our reach, we are looking for a dynamic Marketing Manager to join our team and build our marketing department from the ground up.
Role Overview: We are seeking an innovative and driven Marketing Manager to lead our content-driven marketing strategies. You will be instrumental in shaping and executing marketing initiatives that resonate with our core audience—startups and development agencies. This is a unique opportunity to make a significant impact and drive the growth of EyePop.ai by leveraging your marketing expertise.
Key Responsibilities:
- Strategy Development: Create and implement a comprehensive marketing strategy that aligns with EyePop.ai’s goals and targets startups and development agencies.
- Content Marketing: Develop, manage, and execute content-driven marketing campaigns, including blogs, whitepapers, case studies, videos, and webinars.
- Brand Building: Enhance EyePop.ai’s brand presence and reputation through strategic initiatives, thought leadership, and industry engagement.
- Lead Generation: Design and execute lead generation strategies to attract and convert potential customers.
- Market Research: Conduct market research to understand customer needs, industry trends, and competitive landscape to inform marketing strategies.
- Social Media Management: Develop and manage EyePop.ai’s social media presence across various platforms to increase engagement and reach.
- Collaboration: Work closely with the product, sales, and customer success teams to ensure alignment and maximize marketing efforts.
- Analytics and Reporting: Track, analyze, and report on the effectiveness of marketing campaigns and adjust strategies as needed to achieve KPIs and ROI.
Qualifications:
- Experience: 5+ years of experience in marketing, with a focus on content-driven strategies and B2B marketing. Experience in the tech industry, particularly with startups or development agencies, is highly desirable.
- Skills: Strong content creation, storytelling, and project management skills. Proficiency in digital marketing tools and platforms.
- Leadership: Proven ability to build and lead a marketing team, with a hands-on approach and a strategic mindset.
- Communication: Excellent written and verbal communication skills with a keen eye for detail.
- Adaptability: Ability to thrive in a fast-paced, dynamic environment and adapt to changing priorities.
What We Offer:
- Opportunity: A chance to build and shape the marketing department from the ground up in a rapidly growing company.
- Impact: Play a critical role in the growth and success of EyePop.ai by driving innovative marketing strategies.
- Culture: A collaborative and inclusive work environment that values creativity, initiative, and professional growth.
- Flexibility: Flexible work arrangements, including remote work options.
- Compensation: Competitive salary ($115,000-$125,000) and benefits package.
How to Apply: If you are passionate about marketing and ready to take on the challenge of building a marketing department from scratch, we want to hear from you! Please send your resume and a cover letter detailing your relevant experience and why you are the perfect fit for this role to sophie@eyepop.ai.
Join us at EyePop.ai and be a part of revolutionizing the way startups and development agencies leverage computer vision technology!