Social Media & Marketing Analyst
Company Overview:TronMedia is a leading digital marketing and media company focused on creating tech-enabled integrated marketing solutions through strategic acquisitions and consolidation. Our goal is to maximize stakeholder value by addressing the challenges of a fragmented market and leveraging our strengths in various divisions, including Creative, Analytics, Platforms, Consulting, and Media.
Position Summary:The Social Media & Marketing Analyst will develop and execute social media campaigns to engage potential investors, create and share engaging content, monitor and respond to engagement on social media, and track and report on social media metrics. This role requires strong understanding of social media platforms, content creation skills, and digital marketing strategies.
Key Responsibilities:- Develop and execute social media campaigns to engage potential investors.
- Create and share engaging content on LinkedIn, Twitter, and other platforms.
- Monitor and respond to engagement on social media.
- Track and report on social media metrics and campaign effectiveness.
- Collaborate with the fundraising team to align social media efforts with overall fundraising goals.
- Document social media strategies, processes, and outcomes.
Key Skills and Competencies:- Strong understanding of social media platforms and digital marketing strategies
- Content creation and graphic design skills
- Excellent communication and writing abilities
- Proficiency in social media management tools (e.g., Hootsuite, Buffer)
Qualifications:- Currently pursuing a bachelor’s or master’s degree in marketing, Communications, Digital Media, or a related field
- Previous internship or work experience in social media, digital marketing, or related areas is a plus
- Proficiency in project management tools, Microsoft Office Suite and Google Workspace
- Ability to work independently and as part of a team