Role: Content Specialist
Reports to: Marketing Manager
- Requirements: Candidates must submit samples demonstrating creative writing ability in a business environment along with resume.
Work Setting: Work from home Monday and Friday.
With headquarters in Lakewood, Colorado, and colleagues from Milan to Brazil, this is truly a global team of innovators passionate about helping others realize their entrepreneurial dreams. We are a fast-paced bunch and openly collaborate across all departments. We take pride in doing our best work together, and we love celebrating our successes as a team.
As an established market leader in the design, print, and shipping space, we empower our network of owners to build upon AlphaGraphics’ and PostNet’s demonstrated recipe for success and continuously push the creative boundaries for our end customers.
We are eagerly looking for a content specialist to join our marketing team in Lakewood, Colorado. The content specialist is responsible for writing creative, consumer-facing copy for marketing campaigns and materials; creating copy for the website and other digital channels that is optimized for SEO; and ensuring consistency across all channels in accordance with the brand’s style and voice. If you are a strong writer, nerd out on the possibilities of using artificial intelligence tools to augment your work, love working with a team, and are eager to be an integral part of achieving goals, please apply!
What We Expect of You:
- Develop and implement content strategies to support marketing goals.
- Write clear and error-free content for a wide variety of marketing needs.
- Bring your 2 years of experience in crafting creative copy for multi-channel marketing campaigns to write copy for email campaigns, landing pages, blogs, direct mailers, printed marketing collateral, signage, and more.
- Work with the digital marketing team to identify key search terms and write optimized copy for the website, blog, and other digital channels.
- Demonstrate your experience in content ideation and research to develop e-books, listicles, and infographics to support brand awareness, engagement, and trust-building efforts.
- Collaborate with product and marketing managers to shape the value propositions and descriptions for new products in a compelling, customer-centric format; create copy for product launches and go-to-market campaigns.
- Utilize your copywriting expertise to write voiceover scripts for videos.
- Copyedit work delivered by third-party agencies or internal team members, ensuring copy is free of errors and aligns with the brand’s style and voice.
- Analyze marketing data to provide actionable insights and contribute to strategic planning and recommendations.
- Occasionally create copy for franchisee marketing materials.
- Occasionally support other departments with creative copywriting needs.
- Use your creative background to write in and maintain a consistent brand voice across all channels.
- Support franchisees by developing training materials on copywriting for marketing.
- Laugh daily! Bring your energy, personality, and positive attitude to the marketing team every day.
- Perform other duties as assigned.
What You Bring to the Table:
- Must have a bachelor’s degree in marketing, advertising, communications, journalism, English, or a related field.
- 2+ years of experience in content creation, with a focus on copywriting.
- Track record of success creating compelling short- and long-form copy for online and offline channels.
- Experience conducting research to support content development.
- Advanced understanding of marketing strategies and tactics; ability to clearly explain marketing-related topics to a novice audience.
- Ability to quickly and accurately translate technical information into engaging content.
- Ability to support two brands simultaneously, adapting voice, tone, and style accordingly for each brand.
- Exceptional project management skills; ability to work independently, perform multiple assignments, and meet deadlines in a fast-paced environment.
- Experience working with Google Suite, Microsoft Office Suite, Adobe Creative Suite, and project management tools such as Wrike and Asana is beneficial.
- Experience writing for SEO is a plus.
What You Can Expect of Us:
- Hard work, collaboration, fun, and laughter. We are a small, passionate, driven, and highly collaborative team that is fully invested in the success of our company, and value contributions from each team member.
- A commitment to professional development and support of your individual growth.
- An opportunity to make a deep impact and fully contribute to the growth of our organization.
- Annual base salary in the $55,000 to $65,000 range based on experience.
- Team and individual performance-based bonus up to 20% of your annual salary.
- Highly competitive compensation package including Medical, Dental, Vision, PTO, 401(k) Match, Life Insurance, Short-term and Long-Term Disability, Pet Insurance, and a completely free Employee Assistance Program.
- Flexible start times and half-day Fridays during the summer and winter months.
U.S. Business Holdings, Inc. is committed to creating a diverse environment and is proud to be an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, religion, gender, sexual orientation, national origin, disability, age, or veteran status.
Flexible work from home options available.
- PostNet centers (locations) are independently owned and operated. The posted positions are offered by individual franchisees who interview, hire, manage and pay the employees hired for positions in a specific local location (center) through their specific business.