Job DescriptionMCM is on the lookout for a dynamic and skilled Digital Marketing Specialist to elevate our digital presence and drive impactful marketing campaigns. This role demands a blend of strategic planning and hands-on execution to optimize digital marketing efforts for our diverse clientele. If you're passionate about digital marketing and have a proven track record, we want you on our team!
Key Responsibilities- Campaign Management: Develop, implement, and manage multi-channel digital marketing campaigns ( Digital Marketing, social media, email marketing, content marketing).
- Analytics and Optimization: Analyze campaign performance, generate insightful reports, and make data-driven decisions to optimize results.
- Client Collaboration: Work closely with clients to understand their marketing goals and devise customized strategies to achieve them.
- Market Research: Conduct thorough market research and competitor analysis to identify growth opportunities.
- Content Creation: Create and manage engaging content for digital platforms, ensuring alignment with client branding and marketing goals.
- Budget Management: Monitor and manage budgets for digital marketing campaigns.
- Trend Monitoring: Stay updated with the latest digital marketing trends and best practices.
Requirements- Proven experience as a Digital Marketing Specialist or a similar role.
- Strong grasp of digital marketing concepts and best practices.
- Proficiency in marketing software and tools (e.g., Google Analytics, Google Ads, Facebook Ads Manager, HubSpot).
- Excellent analytical and project management skills.
- Strong communication and interpersonal abilities.
- Capability to work independently and manage multiple projects simultaneously.
- Working knowledge of HTML, CSS, and web development tools is a plus.
Performance Expectations- KPI Achievement: Meet and exceed KPIs for each campaign (CTR, conversion rates, ROI).
- Client Satisfaction: Maintain high levels of client satisfaction through effective communication and results-driven strategies.
- Continuous Improvement: Drive ongoing optimization of campaigns through rigorous data analysis.
Benefits- Competitive hourly rate of $30/hr.
- Flexible working hours (25 hours per week).
- Opportunity to work remotely.
- Professional development and growth opportunities within the company.
Challenges and Opportunities- Diverse Clientele: Engage with a variety of clients from different industries, broadening your expertise and knowledge.
- Multi-Project Management: Handle multiple campaigns simultaneously, offering significant learning and growth potential.