Job Summary
You will be responsible for building out Cove's TikTok Shop presence and affiliate marketing program. This includes building out brand campaigns, identifying product opportunities that exist within our current lines, and growing our presence on the platform to a substantial portion of our revenue each month.
Our Links
Website: www.shopcoveusa.com
Instagram: www.instagram.com/coveusa
TikTok: www.tiktok.com/@coveusa
Essential Duties and Responsibilities:
- Build and manage brand campaigns within TikTok Shop
- Manage the quality of creators applying to promote our product and earn commissions
- Build out scripts, hooks, and campaigns surrounding our products to share with creators for consistency in promotions
- Have oversight on the content creation necessary for TikTok Shop to be a successful channel
- Source & coordinate with content creators to generate additional creative assets as needed
- Own & execute at an exceptional level the entire process from A to Z, you should be able to be asked for creatives for a specific product launch and be able to deliver a plethora of fully finished creatives
Knowledge, Skills, and Abilities:
- Extensive experience generating concepts and creating ads for a DTC brand on both TikTok and Meta platforms
- Extensive experience with TikTok shop and growing the program from scratch
- Ability to show our team your prior work and proof of success
- Ability to multitask and work in a fast-paced environment
- Ability to communicate and work well with co-workers, and business contacts in a courteous and professional manner
- Must have great follow up skills via email, phone, and/or other methods of communication
- Meticulous and detail-oriented
- Proficient organizational skills and ability to manage multiple projects at once
- Outstanding time management skills: working to a deadline, working independently
- Strong interpersonal skills, collaborative team player
- Eager to grow and take on new responsibilities
- Happy to embrace change and new challenges as marketplace shifts and consumer needs evolve
Education and Experience Requirements:
- You must have previous experience generating sales for a company on TikTok Shop
- 2+ years’ prior experience working at a DTC Apparel Brand or comparable brand
- Experience managing paid social creative strategy for a $50M+/year brand
- In depth knowledge of creative strategy on TikTok and Meta platforms, must have TikTok
- In depth knowledge of TikTok Shop growth strategies
Compensation/Location Details
📅 Start Date: ASAP
📌 Location: Remote and In Person in Lake Forest, CA 92630
💰Salary Range: $85,000 to $150,000+ Performance Based Comp. Potential
What’s in it for you?
Apart from an opportunity to work with a tight knit, fast paced, and high performing team - here are some of our perks:
🌴 2 Weeks PTO + Your Birthday
🙌 Tailored and individualized support & development opportunities
💻 Flexible Working Culture at home & in the office
👥 A collaborative, creative and inspiring working environment
🦈 Free Cove Gear
🏥 Medical, Dental, and Vision Insurance
💰401k Matching
🖥 Choice of hardware and access to the best software