Why Join Us?
We are passionate about the great outdoors and the beauty of National Parks. If you share this passion, we invite you to explore an opportunity with our dynamic team.
Location: Remote (Preference for Colorado-based candidates)
Position Overview
We are seeking a creative and versatile Social Media Marketing and Content Specialist to manage our social media presence and create compelling content across various platforms such as Instagram, Facebook, and Twitter. This role includes overseeing our User-Generated Content (UGC) program, managing our influencer program, and executing email marketing campaigns through Klaviyo.
Key Responsibilities
- **Social Media Management:** Create engaging content for platforms like Instagram, Facebook, and Twitter, interact with customers, and drive traffic through contests and giveaways.
- **Content Creation:** Produce high-quality visual and written content for social media, blogs, and email campaigns, ensuring alignment with our brand.
- **Influencer Program:** Identify and collaborate with influencers, coordinate product shipments, and manage creative campaigns.
- **Email Marketing:** Manage email campaigns using Klaviyo, conduct A/B testing, create newsletters, and optimize performance.
- **UGC Management:** Develop strategies for sourcing and curating user-generated content, integrating it into campaigns, and collaborating with creators.
- **Blog Management:** Write and manage blog posts, gather visual content, ensure timely publication, and implement SEO best practices.
- **Customer Engagement:** Address customer inquiries via email, phone, and chat, manage shipping issues and coordinate canvas print orders.
Ideal Candidate Profile
- **Experience:** 2-4 years in social media marketing, influencer management, email marketing, or related fields; proficiency in social media platforms, Klaviyo, and SEO techniques.
- **Skills:** Excellent written and verbal communication skills, understanding of social media trends, ability to create high-quality visual content, and manage multiple projects effectively.
- **Personal Attributes:** Creative thinker with a proactive and results-driven mindset, strong relationship-building skills, and customer-focused approach.
Why You'll Love Working Here
Become part of a team dedicated to celebrating the beauty of America's National Parks through innovative marketing strategies. We value creativity, community, and environmental stewardship. If you are eager to make a positive impact and share the joy of our national parks, we would love to connect with you!
Employment Type: Full-Time