Why Join Us?
Are you passionate about the great outdoors and National Parks? This is an opportunity to become part of a dynamic team committed to celebrating the beauty of America's landscapes.
Location: Remote (Preference for Colorado-based candidates)
Role Overview
We are seeking a highly creative and versatile professional to manage our social media presence and create compelling content for various platforms. You will be responsible for several key areas of our marketing strategy.
Key Responsibilities
- Social Media Management: Craft engaging content for platforms including Instagram, Facebook, and Twitter. Develop visual content, interact with customers, and drive traffic through contests and giveaways.
- Content Creation: Produce high-quality visual and written content for social media, blogs, and email campaigns, ensuring alignment with brand messaging.
- Influencer Program: Identify and collaborate with influencers to enhance product visibility. Coordinate product shipments and manage influencer relationships.
- Email Marketing: Oversee email campaigns and flows using Klaviyo, conduct A/B testing, create weekly newsletters, and optimize email performance.
- UGC Management: Develop strategies for sourcing and curating user-generated content. Integrate UGC into marketing initiatives and engage with creators.
- Blog Management: Write and manage blog posts, acquire visual content, and implement SEO best practices to enhance organic traffic.
- Customer Engagement: Address customer inquiries through email, phone, and chat, manage shipping issues, and coordinate order fulfillment.
Qualifications
- Experience: 2-4 years in social media marketing, influencer management, email marketing, or a related field. Proficiency in social media platforms, Klaviyo, and SEO techniques.
- Skills: Strong written and verbal communication skills, a deep understanding of social media trends and email marketing best practices, and the ability to create high-quality visual content and manage multiple projects.
- Personal Attributes: A creative thinker with a proactive and results-driven mindset, and strong relationship-building capabilities.
Why You'll Love Working Here
Become part of a team that cherishes creativity, community, and environmental stewardship. If you're excited about making a positive impact and promoting the joy of our national parks, we want to hear from you!
Employment Type: Full-Time