Responsibilities
Kforce has a client in Mountain View, CA that is seeking a Marketing Specialist II. This role is fully remote - PST hours. Responsibilities:
- Connect with internal stakeholders (via email or kick off meetings) to discuss goals, requirements, timing and next steps for a prioritized list of incoming campaign requests
- Collaborate closely with Marketing Managers, other internal or external stakeholders to identify requirements and align on specific questions relating to the execution of campaigns, including change requests
- Build Email, Push and SMS campaign logic, including ad-hoc campaigns and automations based on customer data, event triggers and more
- Build segments and audiences using existing segmentation tools
- Basic HTML troubleshooting and building of emails within the Email Service Provider interface
- Perform manual quality assurance of your work, with extreme attention to detail, and be the second pair of eyes for other campaign producers
- Run ad-hoc and set up automated reporting using the ESP reporting tools, and Tableau campaign dashboards
- Help us improve - be part of the thinking, bring your ideas, recommendations and best practices to help us constantly evolve how we work, establish new, smarter, faster ways of working
Requirements
- Experience building and sending emails from Braze preferable, with 1+ years of experience working in the platform
- Intermediate knowledge of HTML, with the ability to troubleshoot and tweak the HTML if necessary to correct bugs/issues
- Intermediate of a marketing script language (liquid script preferred)
- Extreme attention to detail
- Very thorough/rigorous approach to quality control
- Able to communicate very effectively in a fast-paced environment to get the right alignment and collaboration to get the job done
- Experience coordinating tasks and deliverables across small teams to deliver results on time
- Excellent written and verbal communication skills to build strong working relationships
- Ability to learn new tasks and execute them in a fast-paced environment
- Self-motivated, thinks and reacts quickly, with strong problem-solving skills
- Strong time management skills, applying great judgment to prioritize tasks, set realistic expectations, and meet them
- Familiarity with ticketing systems/tracking tools (E.g. SMARTSHEET) is preferred
- Experience sending push/SMS/In-App notifications strongly preferred
The pay range is the lowest to highest compensation we reasonably in good faith believe we would pay at posting for this role. We may ultimately pay more or less than this range. Employee pay is based on factors like relevant education, qualifications, certifications, experience, skills, seniority, location, performance, union contract and business needs. This range may be modified in the future.
We offer comprehensive benefits including medical/dental/vision insurance, HSA, FSA, 401(k), and life, disability & ADD insurance to eligible employees. Salaried personnel receive paid time off. Hourly employees are not eligible for paid time off unless required by law. Hourly employees on a Service Contract Act project are eligible for paid sick leave.
Note: Pay is not considered compensation until it is earned, vested and determinable. The amount and availability of any compensation remains in Kforce's sole discretion unless and until paid and may be modified in its discretion consistent with the law.
This job is not eligible for bonuses, incentives or commissions.
Kforce is an Equal Opportunity/Affirmative Action Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, pregnancy, sexual orientation, gender identity, national origin, age, protected veteran status, or disability status.