SOCIAL MEDIA COORDINATOR
About Ballantines PR
Ballantines PR is an award-winning, female-founded Public Relations, Social Media, and Creative Agency. Our industry expertise spans travel and hospitality, luxury lifestyle, art and design, philanthropy, and more. Storytelling is at the core of who we are and what we do. Through imaginative campaigns, strategic partnerships, high-impact press coverage, and scroll-stopping social media content, BPR delivers results that cut through the clutter and move the needle for brands.
About the Role
Ballantines PR is currently seeking a Social Media Coordinator to play a crucial role in supporting and expanding our creative approach to luxury lifestyle and hospitality social media strategies.
A successful candidate has their finger on the pulse of pop culture and the latest social trends and a keen attention to detail. Additionally, they will support strategic social media and influencer marketing plans and help bring them to life. The ideal applicant is collaborative, passionate about social media and culture, and a natural problem solver who thrives in a dynamic, fast-paced environment.
Responsibilities
- Schedule and manage content calendars, ensuring all posts are published successfully, including manual posting
- Maintain and organize client asset folders and link in bio tools to ensure consistent accurate information
- Assist Social Media Director with calendar planning and on-site content creation (including occasional travel)
- Research current trends and audience preferences to create relevant content across all BPR clients, being mindful of upcoming activations, holidays, and marketing calendars
- Create engaging social media content including graphics, short-form video, and images with thoughtful captions written in the client's tone and voice
- Gather and create insightful monthly reports detailing social media performance across Facebook and Instagram
- Coordinate and circulate Zoom calendar invites for internal and client calls when needed
- Attend in-person events and collect useful social content, when needed
Qualifications
- Based in Los Angeles
- 1+ years of relevant work experience in social media - travel/hospitality social media experience is a plus
- BA/BS with an emphasis in marketing
- Well-organized, self-motivated with the ability to work independently and cooperatively
- Ability to prioritize, organize, and execute a successful delivery
- Creative eye for social media grid aesthetics and emerging content trends
- Ability to ideate and execute high-quality social media graphics
- Exceptional written, verbal, and interpersonal communication skills
- Strong writing skills and a passion for creative storytelling in the travel/hospitality space
- Capable of juggling multiple projects across varied clientele simultaneously
- Proficient in Canva, Google Workspace, and Microsoft Outlook
Benefits:
Competitive salary with opportunity for growth, medical packages, remote work daily with some recurring in-person team and client meetings in the Los Angeles area, excellent vacation package with extended time off during Dec/Jan holidays, and opportunity for personal and professional growth with like-minded motivated employees.