Our well-known Retail client in the LA area has a need for an Email Designer/Developer. This role will be roughly 3 months, 40 hours a week and does require working onsite 1 day a week. This role could potentially extend or go full-time for the right fit. The ideal Email Designer/ Developer will have experience in the fashion, apparel, footwear, or other B2C categories.
Email Designer/ Developer Responsibilities:
- Design and build weekly email marketing messages from existing templates or from scratch for both desktop and mobile.
- Handle email production tasks such as slicing images for headers and graphics, updating copy, links, etc.
- QA and troubleshoot emails and eCommerce promotions.
- Upload all of the emails to the server and work with the Asset Manager to ensure that the files are categorized correctly.
- A/B test for different segmentation strategies, subject lines, and send times.
- Pull performance reporting within Google Analytics and share with the team and stakeholders.
- Coordinate with the content team, creative, and more to ensure that the emails align to the briefs.
- Build eCommerce promotions within Salesforce Commerce Cloud.
- Help with other retention marketing tasks like loyalty, direct mail, and SMS operations as needed.
Email Designer/ Developer Requirements:
- 3+ years' experience being hands-on with email design and development.
- Strong HTML coding skills.
- Experience with Adobe Photoshop, Dreamweaver, and Sketch.
- Experience working within email marketing platforms- ideally Cordial or something similar.
- Proficient with Microsoft Office.