Why You'll Love This Role
Cribl is seeking a Sr. Regional Marketing Manager with 8-10 years of experience in B2B Field-Led Demand Generation. You will be responsible for developing and executing integrated marketing programs to help generate net-new pipeline as well as drive pipeline to late stage and to closed/won -- most importantly, engaging our partner ecosystem to get you there.
What sets you apart from the “run-of-the-mill” channel & field marketers? Your super power is building business with a partner; from relationship-building to integrated planning. You’re ready to elevate the vendor/partner experience and not be defined just by your event execution. Instead, you leverage events -- and other critical marketing activities -- as tools in your belt. You’re a full-funnel marketer who measures your contributions into quality business outcomes.
If You Got It - We Want It
- Define regional marketing strategies and programs that build awareness, acquire net new accounts, accelerate deals and increase customer usage across all sales segments
- Ramp market-to/market-with/market-through partner campaign planning, as a reflection of the strategies established by regional sales & channel leaders
- Build scalable, repeatable marketing programs + activities -- and execute accordingly
- Work closely with sales leadership, sales operations and marketing operations to track, measure, and analyze the performance of marketing campaigns and report results to sales and marketing leadership
- Build and nurture relationships with the regional sales teams sharing global and regional marketing plans and priorities and weekly/monthly/quarterly insights on performance
- Effectively manage, administer, and measure your regional budgets, including MDF
As An Active Member Of Our Team, You Will Bring…
Requirements
- 8+ years of channel and field marketing experience; B2B SaaS start-up experience preferred. Experience in cybersecurity is a plus.
- You will support the US Northeastern region, so living in this area is a plus
- You’re outcomes-driven, analytical, customer-first and have a track record of executing creative, impactful field marketing programs for IT executives and practitioners
- You have a proven track record of working collaboratively and asynchronously with product, technical, sales, channel, marketing and the exec team to impact early and late stage pipeline
- You set a high bar in everything you and your team do - quality, creativity, execution and productivity
- Comfort operating in a fast-paced, entrepreneurial environment. Operates with a sense of purpose and urgency
- You have a sense of humor, willingness to be your authentic self and a deep believer of being human-first is a big plus
- 15-20% Travel required
Salary Range ($160,000 - $175,000)
The salary for this role is dependent on geographic location. The salary offered within the range described will be based on the individual candidate’s job-related knowledge, skills, and experience. In addition to a competitive salary, Cribl also offers a generous benefits package which includes health, dental, vision, short-term disability, and life insurance, paid holidays and paid time off, a fertility treatment benefit, 401(k), equity, and eligibility for a discretionary company-wide bonus.