Position Overview:
The Performance Marketing Manager will play a crucial role in our digital marketing team by focusing on analytics, reporting, client delivery, and managing social media platforms. This position is ideal for someone with 4+ years of experience in digital marketing (agency or managed a large portfolio) who is eager to learn and grow in a fast-paced environment.
About us:
We’re building an an AI-powered ad agency accessible to every marketer. Imagine an AI that combines Don Draper’s creative genius with the sophisticated data-backed approach of a hedge-fund manager. Such expertise is typically limited to the Coca-Colas of the world. By democratizing access to this powerful combination, we’ll help smaller brands stand toe-to-toe with industry titans, and help many more new brands in being created.
Mad Men AI is a seed-stage AdTech x AI startup based in Burlingame, CA. Our co-founders, Aman Jain and Vinay Jain, have spent more than a decade building Ad products at Twitter, Facebook, Instagram, and WhatsApp. We raised $4.5m from top VCs and angels, including Wing, Patron, Samsung, Balaji, and many more.
Key responsibilities:
- Analytics and Reporting: Collect and analyze data from various paid marketing campaigns, primarily on Meta Ads.
- Prepare weekly reports: for each of our clients on campaign performance, highlighting key metrics, insights, and areas for improvement.
- Client Delivery: Organize and deliver creative assets to our clients.
- Creative analysis:
Qualifications:
- Bachelor’s degree in Marketing, Business, Communications, or a related field
- 4+ years of experience in digital marketing, with a focus on managing spend for a client
- Proficiency in using digital marketing tools Facebook Ads Manager, Notion, and platforms like Meta Ads.
- Strong analytical skills, especially with respect to paid social marketing campaigns, with the ability to interpret data and provide actionable insights.
- Excellent written and verbal communication skills.
- Creative thinker with the ability to develop engaging content for various social media platforms.
- Detail-oriented with strong organizational and project management skills.
- Ability to work both independently and collaboratively in a team environment.
What we offer:
- Competitive salary.
- Opportunities for professional development and career advancement.
- A supportive and collaborative work environment.
- Exposure to diverse and exciting digital marketing projects.
- A front-row seat to the inner workings of a VC-funded seed-stage startup.