Job Description
Job Description
We are looking for an enthusiastic Content Creator to develop, write and publish various types of creative pieces of content for our company’s web pages, like articles, ebooks and social media posts.
Content Creator Responsibilities Include
- Following social media strategy to develop videos and industry topics of interest
- Researching and presenting media opportunities and trends to produce sales leads for the company
- Producing marketing copy to advertise our products, writing blog posts about industry-related topics and
- Promoting our content on social media
To be successful in this role, you should have experience with digital publishing and generating traffic and leads for new business. Please be sure to include projects or organisations you have done some work with in your resume or share samples of your work (portfolio or links to published articles) along with your application in your
RESUME or a cover letter. Ultimately, you will help us reach our target audience by delivering both useful and appealing online information about our company and products.
Responsibilities
- Research industry-related topics
- Prepare well-structured drafts using digital publishing platforms
- Create and distribute marketing copy to advertise our company and products
- Interview industry professionals and incorporate their views in blog posts
- Edit and proofread written pieces before publication
- Conduct keyword research and use SEO guidelines to optimize content
- Promote content on social networks and monitor engagement (e.g. comments and shares)
- Identify customers’ needs and recommend new topics
- Coordinate with marketing and design teams to illustrate articles
- Measure web traffic to content (e.g. conversion and bounce rates)
- Update our websites as needed
Requirements And Skills
- Proven work experience as a Content Creator, copy writer or similar role
- Portfolio of published articles relating to HR or similar fields
- Hands-on experience with Content Management Systems (e.g. WordPress)
- Excellent writing and editing skills in English
- An ability to fact-check long-form content pieces
- Time-management skills
- Familiarity with SEO
- BSc in Marketing, English, Journalism or relevant field