Duration: 3-4 month contract W2 (through EOY 2024)
Qualifications
Here are the Must Haves:
• Being skilled at using Google Ads/Google Editor:
• Should be able to add keywords, create ads, and make campaign optimizations
• Create new campaigns within Google Ads monthly.
• Develop new ad copy and keywords for multiple brands weekly.
What We're Looking For:
• Bachelor's degree in Marketing/Business/Communications or related preferred
• 2-3 years overall experience with Media Associate (Google Ads)
• Knowledge of Google Ads, Google’s Display & Video 360 Software, and paid media campaigns
• Assist in translating Client Media Buying Strategy into campaign builds within the Google Ads platform. This includes campaign creation, trafficking, optimizations, and pacing across key drivers & content series.
• Monitor competitors and macro trends and suggest campaign optimizations as needed.
• Knowledge of SEO practices, keyword research, and content optimisation
• Skilled at Microsoft Excel Reporting (calculations, pivot tables, etc.)
• Toy/Kid, Entertainment or Retail experience a plus