AIROS™ Medical, Inc. is a medical technology manufacturer, designer, and specification developer specializing in compression therapy. Our team of engineers, quality and regulatory experts, and clinical partners create medical devices that improve quality of life for patients battling lymphatic and venous disorders, including the AIROS 6 and AIROS 8 Sequential Compression Device systems.
At AIROS, we are committed to delivering exceptional products and services to our customers. We are looking for a resourceful, creative, and results-oriented Marketing Manager to lead our marketing efforts. This is an exciting opportunity for someone who is passionate about social media, content creation, and brand storytelling. The company has various web design, graphic design, videography resources, as well as a team of Key Opinion Leaders that can provide content and needs an enthusiastic Marketing Manager to support our fast-growing company.
Overview:
The Marketing Manager will manage strategic marketing strategies and work with the design team to drive all brand awareness, product promotion, and lead generation campaigns utilizing social media, email marketing, advertising, and tradeshow and conference appearances. This role will be based at our corporate headquarters in Audubon, PA. This role will report directly to our Chief Operating Officer.
Key Responsibilities:
- Social Media: Create content for, monitor, and manage the company’s brand presence on various social media platforms (LinkedIn, Instagram, and others), actively engaging with their community, addressing inquiries, and fostering a positive brand experience.
- Content Generation: Work with the creative team and team of Clinical Advisors to develop compelling content, including videos and other digital assets, to highlight products, case studies, success stories, and industry updates. This includes developing and maintaining a cohesive content calendar, ensuring consistency and alignment with brand objectives.
- Trade Shows/Conferences: Plan, coordinate, and execute national trade shows and conferences. This includes collaborating closely with internal team to develop engaging booth presentations and displays and managing event logistics.
- Website & Search Engine Optimization (SEO): Work with creative team to manage the company’s website and write content optimized for strong SEO rankings.
- Sales Support & Alignment: Work with executive and sales teams and utilize company’s CRM system to manage inbound leads and ensure proper routing to sales personnel and customers.
Knowledge, Skills & Abilities:
- Proficiency in Microsoft Office Suite of software (Word, Excel, etc.)
- Ability to work on own initiative as well as part of a team.
- Strong understanding of digital marketing tools such as Google Analytics, HubSpot, or other CRM platforms.
- Excellent project management, communication, and creative skills.
- Ability to work independently and as part of a cross-functional team.
- Proficiency in content capture, editing, and posting, with knowledge of tools like Adobe Creative Suite, Canva, etc.
- Proficiency in various social media and digital management tools/software programs.
- Ability to adapt quickly to latest trends and technologies in social media.
- Self-motivated, responsible, and eager to contribute to a growing brand.
Education and Experience:
- Bachelor’s degree in marketing, Communications, Business, or a related field.
- 5+ years of experience in marketing, preferably within the medical device or healthcare industry.
- Proven experience in planning tradeshows, conferences, and social media campaigns.
- Ability to work independently and as part of a cross-functional team.
- Proficiency in content capture, editing, and posting, with knowledge of tools like Adobe Creative Suite, Canva, etc.
- Proficiency in various social media and digital management tools/software programs.
- Ability to adapt quickly to latest trends and technologies in social media.
- Self-motivated, responsible, and eager to contribute to a growing brand.
Physical Demands:
Work Environment: This is primarily an office-based position. Occasional travel to trade shows, conferences, and client meetings may be required.
Mobility: Must be able to sit or stand at a desk for prolonged periods.
Computer Usage: Frequent use of computers, including typing, viewing screens, and handling office equipment.
Lifting/Carrying: Ability to occasionally lift and move up to 15 pounds for handling tradeshow materials, marketing collateral, or booth setup.
The above information on this description has been designed to indicate the general nature and level of work performed by employees in this position. It is not designed to contain or be interpreted as an exhaustive list of all responsibilities, duties and qualifications required of employees assigned to this job. Duties, responsibilities, and activities may change at any time with or without notice.
Why Join AIROS? Great opportunity to join a growing company focused on improving the quality of life for people suffering from chronic conditions. AIROS offers a compensation package that includes base salary and performance linked bonus opportunity. Additionally, we offer a benefits package that includes healthcare and vision coverage, prescription drug plan, dental plan, employer paid long-term disability and life insurance, and 401(k) with profit sharing eligibility.
Airos is an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, pregnancy, national origin, age, marital status, protected veteran status, disability status, or any other status protected by federal, state, or local law.
For more information, please check out our website: https://airosmedical.com