Job Responsibilities:
- Implement product & GTM strategy for a set of products within our Facebook Monetization portfolio. Support product launches and scaled adoption of these products.
- Identify product and marketing opportunities by conducting industry research, including quantitative, qualitative and competitive analysis
Skills:
- Excellent verbal and written communication skills, multi-tasking.
- Action and detail-oriented, with a high ownership mindset to deliver measurable impact
- Experience creating and leading the execution of go-to-market plans
- Experience creating impactful market research through client interviews, competitive analysis, and use of customer data.
Education/Experience:
- Bachelor’s Degree in marketing, business, or related field
Must-Have Skills 1. GTM Plans (Sales Enablement, Ads, Trainings, Positioning/Messaging)
2. Market Research (Competitive analysis, client interviews)
Nice-to-Have Skills 1. Mix of inbound/outbound PMM would be heavily preferred
2. Monetization/Ads Experience
3. Comfortable with dashboards, pulling data, analyzing trends