ABOUT OUR CLIENT
Our client, Robeson Parks is a full-service creative agency driven by a community-centric approach to creativity. Their mission is to forge new paths, influence culture and perspectives, and alleviate suffering through transformative storytelling.
They are pioneers dedicated to crafting compelling narratives and transformative experiences. We seek individuals with a collective mindset—those who embody excellence and are fueled by a commitment to personal and professional growth. At our core, we nurture polymaths—visionaries who excel across disciplines—and prioritize environments where culture, creativity, and community converge to inspire innovation.
WHAT THEY'RE LOOKING FOR
Robeson Parks are seeking a dynamic Social Media Analyst adept at analytics, strategy, and platform management. This role requires a deep understanding of social media dynamics, proficiency in analytics tools, and a knack for building impactful presentations.
KEY RESPONSIBILITIES
Analytics Expertise: Utilize social media analytics to derive actionable insights and optimize campaign performance.
Strategy Development: Craft innovative social media strategies that align with client objectives and industry trends.
Platform Management: Manage and oversee social media platforms, ensuring content is engaging, relevant, and optimized for each channel.
Presentation Building: Develop compelling presentations that effectively communicate social media performance metrics and strategic recommendations.
Collaboration: Work closely with cross-functional teams to integrate social media strategies into broader marketing initiatives.
Innovation: Stay abreast of social media trends, tools, and best practices to drive continuous improvement and innovation.
QUALIFICATIONS
- Proven experience as a Social Media Analyst or similar role, with a strong track record of leveraging analytics to drive social media strategy.
- Expertise in social media platforms, analytics tools (e.g., Google Analytics, Sprout Social), and presentation software.
- Strong analytical skills with the ability to interpret data and derive actionable insights.
- Excellent communication and presentation skills, with the ability to articulate complex ideas clearly and persuasively.
JOB DETAILS
Pay: Hourly or Project-Based
Availability: Flexible, based on project needs
