Content Marketing Specialist

SideRamp • Part-time • Remote (Philadelphia, PA, US) • 1d ago

About SideRamp

SideRamp allows professionals to engage with part-time opportunities in the gig economy, offering a centralized platform that manages high-quality, flexible side gigs. We focus on connecting our users to various freelance and part-time work—from discovering opportunities to streamlining the application process.

Position Details

We are seeking a talented and motivated Content Marketing Specialist to join our team in a part-time remote contract (1099) role. This position offers the opportunity to craft compelling content strategies that resonate with our target audience while navigating the challenges of an ever-evolving digital landscape. As a Content Marketing Specialist, you will play a crucial role in enhancing brand visibility, engaging customers, and driving conversions through innovative content solutions. Your efforts will directly contribute to the overall success of the organization as we strive to establish a strong online presence and foster meaningful connections with our audience.

Essential Duties

Develop and execute content marketing strategies that align with business objectives and target audience needs.
Create high-quality, engaging, and SEO-optimized content for various channels, including blogs, social media, email newsletters, and website copy.
Conduct thorough market research and competitor analysis to identify trends and insights that inform content creation and strategy adjustments.
Collaborate with cross-functional teams, including design, sales, and product development, to ensure content is aligned with brand messaging and goals.
Analyze content performance metrics and adjust strategies accordingly to improve engagement and conversion rates.
Manage content calendars and ensure timely delivery of content across all platforms.
Stay updated on industry trends, emerging technologies, and best practices in content marketing to continually refine and enhance strategies.

Candidate Profile

Proven experience in content marketing, with a strong portfolio showcasing a variety of content types and formats.
Exceptional writing, editing, and communication skills, with a keen eye for detail and a passion for storytelling.
Solid understanding of SEO principles, content management systems, and analytics tools to track and measure content effectiveness.
Ability to work independently, manage multiple projects, and meet deadlines in a remote work environment.
Creative thinker with the ability to generate innovative ideas and adapt to changing market demands.
Experience in B2B or B2C marketing environments is a plus, along with familiarity with social media platforms and digital marketing trends.

Note: Job descriptions may have been edited from their original format to ensure fair hiring standards along with consistent formats across all postings. Salary information is not guaranteed and many estimates are based on a yearly, full-time salary. This system can make mistakes.