Company Overview:

Sports Research is a renowned health & wellness company committed to providing high-quality products backed by science. With over 44 years of expertise, we continue to innovate and deliver trusted solutions to support the well-being of our customers. We are seeking a highly creative and talented Copywriter - Marketing to join our team and help drive the success of our brand campaigns, product launches, and marketing initiatives.

Overview:

Sports Research seeks a Copywriter - Marketing to collaborate cross-functionally with various teams including PR, Channel Marketing, Paid Media, Social Media, Content and Web to develop compelling content and creative assets. This individual will be responsible for crafting engaging copy and providing creative direction to ensure cohesive and impactful marketing campaigns across multiple channels.

Key Responsibilities:

Partner with cross-functional teams to develop messaging and creative assets for brand campaigns and new product launches.
Create compelling copy for Amazon A+ content, product detail pages (PDPs), paid media ads, social media posts, and email marketing campaigns.
Provide art direction for lifestyle imagery and video content to ensure alignment with brand guidelines and campaign objectives.
Collaborate with creative teams to conceptualize and execute visually appealing assets that resonate with our target audience.
Lead and help define copy direction for the website to enhance user experience and drive engagement.
Lead copy for banners, site ads, and landing page / homepage layouts for e-commerce marketplaces to drive traffic and sales.
Collaborate with the wholesale team to develop marketing materials and assets to support sell-through initiatives with retail partners.
Create compelling content for consumer events to drive brand awareness and sales.

Qualifications:

Bachelor's degree in Marketing, Communications, Graphic Design, or related field.
Proven experience as a copywriter or creative marketer, preferably in the health and wellness industry/beauty adjacent.
Strong creative and conceptual thinking skills with a passion for storytelling.
Excellent communication and collaboration skills with the ability to work effectively in a fast-paced environment.
Proficiency in Adobe Creative Suite (Photoshop, Illustrator, InDesign) and familiarity with web design principles.
Experience with e-commerce platforms and marketplaces (e.g., Amazon, Shopify) is a plus.
Proven experience crafting creative copy guidelines and campaign copy with measured success.
Knowledge of SEO best practices and digital marketing strategies.

Join Our Team:

If you are a creative and strategic thinker with a passion for marketing and a drive to make an impact, we invite you to join our team at Sports Research. This is an exciting opportunity to contribute to the success of our brand and play a key role in shaping our marketing efforts across various channels. Apply now and be part of our mission to empower individuals to live healthier, happier lives.

* Sports Research is an equal opportunity employer committed to providing a diverse environment.

**For our Career Privacy Statement please visit https://www.sportsresearch.com/cpra-notice

Sports Research jobs

Copywriter