About Blended Strategy Group (BSG)

Founded in July 2015, BSG is an entertainment marketing, branding and public relations agency that communicates key messages through media relations and authentic, strategic partnerships among brands, celebrities, and influencers to reach target audiences. With the co-founders’ (Allison Statter and Sherry Jhawar) deep roots as a top entertainment talent manager and global head of marketing, respectively, BSG has the domain expertise around partnership negotiation, engagement and activation.

BSG builds brands at any stage - from individual talent and startups to emerging/growth and Fortune 500 brands - through strategic integrations and a 360-degree approach to marketing and communications. BSG’s clients consist of consumer products, digital platforms and apps, service providers, and personal celebrity and influencer brands.

BSG’s brand clients include OLLY, Perricone MD, The Rockettes, and several others. BSG’s talent clients include Gwen Stefani, Cardi B, and several other high profile and emerging talent clients.

The team at BSG is a highly collaborative group, bringing together best-in-class expertise across brand marketing, talent management and PR. The culture is one where everyone learns from and leans on one another. We wholeheartedly subscribe to the philosophies of the “ship rises together” and “collaboration over competition”. BSG is a work hard, play hard environment where everyone has a true passion for pop culture and desire to create game changing marketing programs for our clients.

For the role of Talent Coordinator / Account Executive, Brand & Celebrity/Influencer Marketing Partnerships, Brand & Celebrity/Influencer Marketing Partnerships, BSG is seeking a unique and driven candidate with an influencer marketing background. The right person will have a minimum of 2+ years of experience supporting on large and small-scale influencer programs for a range of brand clients. Individual should have a deep passion and strong knowledge of both culture and social media trends across beauty, fashion, lifestyle and tech. Responsibilities will include executing multiple projects simultaneously and supporting BSG’s senior leadership on ideation, planning and execution of client celebrity and influencer marketing programs. Candidates must be very organized, detail oriented, able to manage their time efficiently, and work both collaboratively and independly. Previous agency experience preferred.

Title and salary will be commensurate with experience.

Qualifications & Key Responsibilities include:

Digital/social savvy with specific experience in developing and executing celebrity & influencer-led content and/or programs
Excellent written, verbal and interpersonal communication skills
Microsoft Office skills (including but not limited to Excel and PowerPoint)
Efficiently manage time to execute all tasks in a timely fashion
Team player who knows when to ask for help and escalate matters
Proactive and detail-oriented with strong organizational and administrative skills
Willingness to execute programs start to finish
Knowledgeable on social media platforms (specifically Instagram and TikTok)
Experience using Julius, CreatorIG, Tribe and/or Meltwater a plus

Blended Strategy Group jobs

Talent Coordinator / Account Executive, Brand & Celebrity/Influencer Marketing Partnerships