Email Marketing Associate - Part Time

At Bidsquare, we are dedicated to delivering exceptional software solutions to our customers. Our dynamic team is passionate about innovation and excellence, and we are looking for an Email Marketing Associate to join us in driving our email marketing initiatives to the next level.

Job Description:

Overview:

We are seeking a detail-oriented and creative Email Marketing Associate to support our marketing team. The ideal candidate will have a strong understanding of email marketing best practices, excellent communication skills, and the ability to multi-task. This role will be crucial in enhancing customer engagement and driving revenue through effective email marketing strategies and paid marketing campaigns and work closely with our Marketing Manager to deliver on email marketing campaigns.

Key Responsibilities:

Develop and execute on paid email blasts on behalf of clients
Design and optimize email templates for mobile and desktop using HTML and email marketing tools.
Segment email lists based on customer behavior, preferences, and engagement to ensure targeted and relevant communications.
Monitor and analyze email campaign performance, including open rates, click-through rates, and conversions, to identify areas for improvement.
Conduct A/B testing to optimize email content, subject lines, and layouts.
Collaborate with the content and design teams to create compelling email copy and visuals that align with brand guidelines.
Ensure email marketing compliance with relevant regulations, including CAN-SPAM and GDPR.
Maintain and update the email marketing calendar to ensure timely delivery of campaigns.
Stay up-to-date with industry trends and best practices to continuously improve email marketing efforts.

Qualifications:

Bachelor’s degree in Marketing, Communications, or a related field.
Proven experience in email marketing, preferably in a similar role.
Proficiency in email marketing platforms (e.g., Mailchimp, HubSpot, Constant Contact).
Basic knowledge of HTML/CSS for email template creation and editing.
Strong analytical skills and experience with email analytics tools (e.g., Google Analytics).
Excellent written and verbal communication skills.
Detail-oriented with strong organizational and project management skills.
Ability to work collaboratively in a fast-paced, team-oriented environment.
Creative mindset with the ability to generate innovative ideas for email campaigns.
~15-20 hours per week

Preferred Qualifications:

Experience with CRM systems and marketing automation tools.
Knowledge of SEO and content marketing strategies.
Familiarity with graphic design tools (e.g., Adobe Creative Suite).

What We Offer:

Competitive salary and benefits package.
Opportunity to work with a talented and passionate team.
Professional development opportunities.
A collaborative and inclusive work environment.

Bidsquare jobs

Email Marketing Associate - Part Time