Role Overview:

As an iQuanti Content Writer, you’ll be at the heart of crafting engaging and impactful content for some of the leading brands in the business, financial service, and insurance (BFSI) industry and beyond. We’re looking for someone who’s not just a wordsmith but a creative thinker who can bring fresh ideas to the table. You have a knack for writing content that speaks to people, not just search engines.

But you’re also tech-savvy. You understand the power of AI tools and know how to use them to boost efficiency without sacrificing the human touch that makes content truly resonate. You’ll blend creativity with innovation, ensuring every piece of content is well-optimized for SEO and deeply connected with the audience it’s meant for.

If you enjoy balancing creativity with strategic thinking, love staying ahead of trends, and thrive in a collaborative environment, this is the perfect role for you. We can’t wait to have you as part of our team!

Key Responsibilities:

Common responsibilities include (but are not limited to):

Write High-Quality, Human-Centered Content: Craft engaging, informative content—including web pages, blogs, press releases, ad copy, and product descriptions—that align with client goals and resonate with target audiences.
Suggest Rich Media Placement: Recommend the integration of rich media assets, such as videos and infographics, within content to elevate user experience and engagement.
Utilize AI for Efficiency: Leverage AI tools to streamline the content creation process, enhancing efficiency without compromising the human touch and quality of your work.
Understand SEO Best Practices: Incorporate SEO best practices in all deliverables to ensure maximum visibility and performance.
Stay Current with Trends: Continuously monitor and stay informed about the latest trends in content, SEO, and client industries to keep content relevant and competitive.
Research: Conduct in-depth research on industry-related topics to provide accurate and insightful content that meets client needs and regulatory requirements.
Fact-Check Content: Ensure all content is factually accurate and properly sourced.
Align with Client Brand Voice: Understand and adapt to each client's unique brand voice and user personas, ensuring that all content aligns with their expectations, branding, and compliance guidelines.
Collaborate with Editors and Strategists: Actively incorporate revisions and feedback from editors and strategists, refining your content to achieve the highest quality and effectiveness.

Qualifications:

2-4 years of experience writing about financial service, healthcare, real estate topics and more.
Ability to thoroughly research and write about unfamiliar topics.
A strong portfolio showcasing a variety of writing samples, including finance-related content.
Understanding of SEO best practices or a strong willingness to learn.
High attention to detail to ensure content is accurate, error-free, and compliant with industry regulations.
Ability to accept and implement feedback.
Exceptionally organized, self-motivated, deadline-oriented, and an effective communicator.

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Content Writer