Position Overview:

True Venture Group is seeking a talented and experienced Healthcare Copywriter to join our dynamic marketing team. The ideal candidate will be an expert in the healthcare or home health care sector, with a proven ability to craft compelling and informative content for various brands. This role involves collaborating closely with the Director of Marketing, Creative Director, and SEO Specialist to create content that drives engagement, educates our audience, and enhances our brand presence.

Key Responsibilities:

Develop and produce high-quality written content for various marketing channels, including website, blog posts, social media, email campaigns, brochures, and more, tailored for different brands under True Venture Group.
Ensure all content aligns with our brand voice, mission, and marketing goals.
Conduct thorough research on industry-related topics to ensure content accuracy and relevance.
Collaborate with the Director of Marketing and Creative Director to develop content strategies and editorial calendars.
Work closely with the SEO Specialist to optimize content for search engines, incorporating relevant keywords and best practices.
Create engaging and informative copy that resonates with our target audience, including patients, caregivers, and healthcare professionals.
Assist in developing and refining messaging for marketing campaigns and initiatives across multiple brands.
Stay up-to-date with industry trends, regulatory guidelines, and best practices in healthcare marketing.
Edit and proofread content to ensure grammatical accuracy, clarity, and consistency.

Qualifications:

Bachelor’s degree in Marketing, Communications, Journalism, English, or a related field.
Minimum of 3-5 years of copywriting experience, preferably in the healthcare or home health care sector.
Exceptional writing, editing, and proofreading skills.
Strong understanding of SEO principles and experience optimizing content for search engines.
Ability to research and write about complex healthcare topics in a clear and engaging manner.
Excellent communication and collaboration skills.
Ability to work independently and manage multiple projects simultaneously.
Proficiency with content management systems (CMS) and digital marketing tools.
Familiarity with healthcare regulations and guidelines is a plus.

True Ventures Group jobs

Copywriter