Job Title: Graphic Designer

Reports To: VP of Retail Sales and Marketing

Summary:

The Graphic Designer is responsible for designing and executing all digital and print assets in adherence to brand guidelines. The Graphic Designer will partner with VP of Marketing and CEO to create assets for Ecomm, Retail, Social, PR and Wholesale teams that translate the brand identity, create excitement and assist in meeting sales goals.

Essential Functions:

Build weekly email marketing messages, from graphic assets to the templates in ESP, using an understanding of best practices, industry comps and brand guidelines and selling data - Create assets for seasonal lookbooks for PR and Wholesale departments
Create assets for both organic social posts and paid media ads across all channels - Create training materials used for Retail and Wholesale teams that drive sales staff and create excitement around seasonal collections
Create seasonal print mailer catalog to attract new customers
Maintain website imagery including homepage design, landing page banners and ad hoc assets as needed
Ad hoc digital and print assets as needed
Collaborate with VP of Marketing, Ecomm + Creative Services team to translate the seasonal marketing calendar into monthly, weekly and daily visual stories across all touch points.

Requirements:

3-5 years of hands-on graphic design experience
Computer proficiency in required software programs including Adobe Suite and Google Suite. - Proficiency in ESP (Klaviyo) preferred
Interest in fashion and understanding of the brand’s positioning within the fashion world - Show enthusiasm and passion for the brand and its customers
Up to date on latest technology in the field
Ability to think creatively, conceptually, and strategically about the business with a problem-solving mentality
Able to prioritize, set deadlines and execute multiple activities or projects while working in a fast-paced environment. Proactively work toward goals and communicate progress - Proven ability of strong interpersonal, written and verbal communication skills
Ability to balance attention to detail with a global view of brand presentation
Ability to work independently while working within a team environment
Adaptable to changing priorities with an ability to ask clarifying questions and communicate need for support
Professional, positive, energetic, and “can do” attitude
Must have employment authorization to work lawfully in the United States.

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Graphic Designer