Be More Digital is a performance marketing agency based in Metro Detroit that is seeking a Digital Media Specialist to manage the day-to-day digital media management responsibilities across Google Ads, Bing Ads, Meta Ads, and StackAdapt DSP.

RESPONSIBILITIES INCLUDE:

Plan, develop, and implement comprehensive digital media strategies to increase brand visibility and recognition, and drive new user acquisition and leads
Manage the day-to-day execution and optimization of campaigns including bid management, ad trafficking, budget allocation, performance monitoring, and testing.
Analyze and report on campaign results and present these to senior management on a regular basis.
Collaborate with marketing teammates to maintain a consistent brand voice and message across all paid campaigns.
Stay up to date with digital media trends and industry developments.
Manage campaign expenses, stay on budget, estimate monthly costs, and reconcile discrepancies.

This is a start-up culture and the ideal candidate will feel comfortable when pivoting into the unknown. The employee’s work will be measured by:

Attitude
Reliability
Quality
Strategy
Hunger/Curiosity
Efficiency

The position is designed to be contract-to-hire and is fully remote. The Digital Media Specialist is expected to work 40 hours/week for the initial 90-day period.

This is a highly entrepreneurial position with room for growth and ownership within the company.

Training will be provided during the onboarding process

TYPES OF ACCOUNTS

Lead generation accounts (LASIK, home services, senior living)
eCommerce
Power & Energy
Financial
B2B
…and more

QUALIFICATIONS AND EDUCATION REQUIREMENTS

Bachelor’s degree in Marketing, Digital technologies, or relevant field.
Proven experience as a PPC Manager or Digital Marketing Specialist with a strong grasp of paid marketing channels and technologies, including paid search (Google Ads and Bing), retargeting, and content discovery platforms.
Experience in data analysis and reporting, with a working knowledge of analytics tools (Google Analytics, Looker Studio, Supermetrics, etc.).
Knowledge of SEO and digital marketing concepts.
Experience with multiple platforms (e.g., Google Ads, Facebook Ads Manager, Bing) is preferred.
Excellent communication skills and the ability to manage multiple projects and tight deadlines.
Strong analytical skills and a knack for data-driven decision-making.
Great communication skills and a positive attitude
Hardworking, curious, and determined to succeed
Ability to jump into things right away

WHAT IT TAKES TO SUCCEED

Strong work ethic and an even stronger moral compass
Intelligence and the ability and willingness to learn from others
Creativity and a desire to build something new
Aggressiveness and the will and drive to succeed
Deadline obsessive

BENEFITS (after 90 days)

Medical
Dental
Vision
401K match when available
Paid vacation
Hybrid office experience

COMPENSATION RANGE

$60,000-$80,000 annual

Be More Digital

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Digital Media Specialist