ERIS Brewery & Cider House

Marketing Specialist

On-site (Chicago)
Intermediate level
Full-time
Employment-at-will

About Us

ERIS is a women-owned and -operated brewery and cider house found in Chicago’s Old Irving Park neighborhood. Our manufacturing facility and brewpub are housed in the same building, which was originally a Masonic temple. Established in 2018, we are focused on growing our name and reputation in Chicago and, eventually, beyond. We are looking for creative and resourceful people who thrive in a startup/growth environment, where there is no shortage of priorities that compete for your attention.

Our Values

As women in a male-dominated industry, like our namesake we know what it’s like to not be invited to the party. That’s why we focus on approachability, accessibility, and inclusion in our culture. Come as you are; you are welcome at ERIS.
We celebrate, honor, and acknowledge our Chicago roots, our community past and present, and cider's place in the landscape of US history. So many stories have come before ERIS and inspire us daily. We love a good story. Stories feed our souls.
We built this business through perseverance, and we continue to be solutions-oriented and resourceful. We bring ingenuity and flexibility to everything we do, and we take pride in our work, our products, and our service.
We embrace creativity, quirkiness, imagination, and unconventional approaches. The ERIS spirit is audacious. We dream big and bold, and we don’t settle.
Working at ERIS is as demanding as it is rewarding. Regardless of what hat you wear here we appreciate that you’re an individual outside of your role at work.

About the Position

Eris content creator will play a pivotal role in growing our brand. We have aggressive growth goals, and the Content Creator will support them by making more people aware of, interested in, and drinking ERIS ciders — and expanding knowledge of cider, generally. This individual will support promoting our brewpub as both an inclusive destination and a welcoming daily gathering place.

The Content Creator will join our team at a key point in ERIS’s growth trajectory. They will work directly with our co-founders and General Manger to reach our collective dreams.

Daily responsibilities may include:

Manage our social media accounts, including planning out content calendars, posting, and community engagement
Manage our paid social and search campaigns, with an approach that combines creativity and data-backed results
Manage email marketing needs including planning, briefing, campaign setup, management, analysis, and providing recommendations
Manage or assist in managing digital and traditional marketing projects, including project management, coordinating and managing vendors and contractors, and more
Work with co-founders to plan and execute product and market launches
Setup and administer system to support distributor partners, including process for new offerings, managing inventory, and providing our partners with a convenient ordering process
Manage marketing assets and files on company drive
Manage all incoming marketing and media/PR leads/inquiries
Lead the execution and management of other promotional efforts, sponsorships and events including experiential marketing, brand partnerships, and more

Other responsibilities include:

Attending industry events, either on-site or in the market. Includes festivals, special off-premises tapping's, dinners, and on-premises tastings.
Sales team ride-withs to understand how our products are positioned in the market.
Compiling and creating marketing presentations deck including reporting on metrics, KPIs and more across various aspects of marketing and sales channels
Analyzing and synthesizing various data to uncover actionable insights to drive campaign and/or program recommendations as well as evaluating performance
Using sales data and other insights to help in further defining target market demographics, cohorts and personas across channels
Work with leadership to plan events/participation in events related to women business owners, women in business, and women in the beverage industry.
Aid in yearly (ABP) and other strategic marketing planning initiatives
Help develop PR and communications strategy, both internal and external
Special projects as assigned by leadership

Who We Are Looking For

You are an ambitious self-starter who is willing to try new things. All aspects of marketing are intriguing to you. Not only can you identify problems and opportunities, but you know how to solve them and execute. You are team-oriented and collaborative but can work independently and manage projects through completion on your own as needed. You share similar values to our organizational values. You understand the demands of working at a startup and are energized by a fast-paced, ever-changing work environment that, at times, requires a multi-disciplined day. You’re excited about the opportunity to help build a brand from the ground up!

Bachelor’s degree or equivalent relevant experience
2 years of relevant experience
Passion for and, ideally, experience in the food & beverage industry
Flexibility to shift priorities as needed in a growing organization that sits within an ever-changing industry
Excellent communication and organizational/project management skills
A self-starter that knows how to execute
Experience with Microsoft Office Suite (Word, PowerPoint, Excel), Adobe products
Experience setting up and executing organic accounts and paid social media campaigns
Experience with email marketing tools, including creating campaigns, measuring their success, and optimizing for improved results
Familiarity with basic website content updates (Squarespace experience is ideal) or willingness to learn
Experience with Google Analytics and/or Google Ads a plus
Willingness to work occasional nights and weekends to support ERIS at on-site and industry events
Willingness to travel on occasion if needed (less than 10% of the time)

Compensation and Benefits

$20-25 dollars and hour based on experience
On-site food & drink stipend
10 vacation days
Access to Aflac Accident, Hospital, Cancer, and Short-Term Disability Coverage

Eris Brewery and Cider House

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