Part-Time Sales and Marketing Manager

Join Our Dynamic Team as a Sales and Marketing Manager for Three Exciting Brands!

Make a Significant Impact in the World of Dance, Leadership Coaching, and Student Leadership Programs!

About Us: Join our vibrant and growing team, where you'll have the unique opportunity to work across three dynamic organizations:

Shapes Dance and Acro Studio: A leading dance studio dedicated to inspiring and educating young dancers who are leaders in their studio and communities.
LEAD Leadership Coaching: A personal brand focused on providing top-notch leadership coaching to leaders of youth organizations and other small business teams.
Taking Shape Non-Profit: A young non-profit organization whose mission is to grow strong leaders of the next generation through the Star Leadership curriculum. This curriculum was written by our founder , Tracey Wozny, and has impacted 10,000 children world wide to become character value based leaders.

Benefits of Working with Us:

Flexible work hours.
Opportunity to work across diverse and impactful projects.
Creative and supportive work environment.
Compensation driven by results.
Professional growth and development opportunities.

Job Mission: To drive brand growth and visibility for Shapes Dance and Acro Studio, Lead Leadership Coaching and Taking Shape Non Profit Organization through innovative and effective sales and marketing strategies.

Key Responsibilities:

Developing and Executing Data-Driven Marketing Campaigns: Design and implement targeted marketing campaigns based on thorough market research and data analysis. This includes identifying key demographics, understanding customer behaviors, and using analytics to measure campaign effectiveness and optimize performance continuously. The goal is to drive lead generation and convert leads into registrations, contributing to a minimum 10% sales growth over the next two years.
Ad Creation and Design: Create eye-catching and effective sales and marketing ads using Canva with direct CTA's.
Email Marketing: Set up and manage email campaigns through Mailchimp, ensuring timely and engaging content delivery and conversion.
Social Media Management: Create, post, and manage social media ads and content across various platforms, engaging our audience and driving growth.
Google Ads: Schedule and manage Google Ads to ensure optimal reach and performance.

Skills and Attributes Required:

Creativity and Innovation: Ability to design compelling ads and marketing materials.

Technical Proficiency: Skilled in Canva, Mailchimp, social media platforms, and Google Ads.

Organizational Skills: Ability to manage multiple projects and deadlines efficiently.

Communication Skills: Excellent written and verbal communication.

Analytical Mindset: Ability to analyze campaign performance and make data-driven decisions.

Passion for Our Mission: A genuine interest in dance, leadership coaching, and student leadership programs.

Campaign Management: Experience in planning, executing, and managing marketing campaigns across multiple channels, including digital and traditional media.

Performance Tracking and Optimization: Skills in setting up key performance indicators (KPIs), tracking campaign performance, and using insights to optimize and improve campaign effectiveness.

CRM and Marketing Automation Tools: Familiarity with Customer Relationship Management (CRM) systems and marketing automation tools to manage and nurture leads effectively.

Digital Marketing: Proficiency in digital marketing techniques, including SEO, SEM, email marketing, social media advertising, and content marketing.

Shapes Dance and Acro Studio

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Part-Time Sales and Marketing Manager