Company Description
Located in Los Angeles, Fraser Communications is the largest woman-owned integrated marketing communications agency in the West – and the only one in the country owned and run by a PhD in Psychology. Fraser Communications is highly analytical, digitally smart, and research-based. As a full-service communications agency, Fraser Communications creates award-winning, integrated advertising and public relations campaigns for a diverse range of clients.
Role Description
This is a full-time hybrid role for a Senior Digital Planner and Strategist at Fraser Communications. The Senior Digital Planner and Strategist will be responsible for developing and implementing digital strategies, conducting market research, analyzing data, and creating effective media plans. They will collaborate with cross-functional teams to execute integrated marketing campaigns and drive sales. This role is located in the Los Angeles Metropolitan Area with flexibility for some remote work.
Qualifications
- Experience in Media Planning and Digital Strategy
- Strong analytical and problem-solving skills
- Excellent communication and presentation skills
- Understanding of sales and marketing concepts
- Knowledge of market research methodologies and data analysis
- Proficiency in digital marketing tools and platforms
- Ability to work well in a team and cross-functional environment
- Bachelor's degree in Marketing, Advertising, Business or related field
- Experience in the marketing or advertising industry is a plus