Head of Marketing (Hands-On)
Series A Web3 Startup ($25M+)
150-200k base + Equity
Bay Area (hybrid, 2 days)
We are currently working with a Web3 startup who just raised their Series A of $25M that specializes in personal crypto asset management and investment technology in search for a Head of Marketing to join their team.
Responsibilities:
- Market Research: Analyze market trends, customer needs, and competitive landscape to inform marketing strategies.
- Brand Development: Enhance brand awareness and positioning through innovative marketing initiatives and storytelling.
- Digital Marketing: Oversee digital marketing efforts, including SEO, PPC, social media, and email marketing, to maximize online presence and engagement.
- Content Strategy: Develop and manage a content strategy that drives engagement and supports lead generation efforts.
- Budget Management: Oversee the marketing budget, ensuring optimal allocation of resources and maximizing ROI.
Qualifications:
- Bachelor’s degree in Marketing, Business Administration, or a related field (Master’s preferred).
- 5+ years of marketing experience, within high growth web3/crypto startups preferred.
- 2+ years of experience with consumer crypto/web3 startups (preferabally wallets or DeFi).
- Experience running a firms socials / community engagements platform.
- Ability to be hands-on and desire to build out a team from the ground up.
