Job Summary

Be responsible for executing marketing strategies and social media management to achieve company goals

Responsibilities

Hybrid schedule: Partially working remotely and on-site (20-40hrs/week)
Content Creation: Develop and execute engaging content strategies for all three brands across social media platforms (Instagram, TikTok, Facebook, etc.). This includes creating eye-catching visuals, crafting compelling captions, and managing social media calendars.
Community Engagement: Actively engage with our online community by responding to comments, messages, and reviews. Foster relationships with local influencers, businesses, and organizations for collaborations and partnerships.
Marketing Campaign Execution: Lead the planning, development, and execution of marketing campaigns across multiple channels, ensuring alignment with brand goals and target audience.
Analytics & Reporting: Track and analyze key performance indicators (KPIs) for all marketing initiatives, including social media metrics, website traffic, and campaign results. Use data to inform future strategies and optimize performance.
Brand Advocacy: Represent our brands at community events, pop-ups, and collaborations. Build relationships with customers and become a passionate advocate for our food and culture.

Qualifications

Marketing Experience: Proven experience (2+ years) in digital marketing, social media management, and content creation, ideally within the restaurant or hospitality industry.
Education: Bachelor's degree in Marketing, Communications, or a related field preferred.
Creative Flair: Excellent written and verbal communication skills, a strong aesthetic sense, and the ability to create visually appealing content that resonates with our target audience.
Platform Expertise: In-depth knowledge of social media platforms (Instagram, TikTok, Facebook) and marketing tools (e.g., Hootsuite, Sprout Social).
Data-Driven: Strong analytical skills and the ability to interpret data to inform decision-making.
Outgoing Personality: Passionate about food, people, and building community. Enjoys interacting with customers and representing the brand.
Eligible to work in the U.S.

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