About Us:
The Food Truck Association of Los Angeles (FTALA) simplifies the food truck catering experience by handling all aspects of booking and logistics. Our goal is to make event catering effortless, allowing clients to enjoy high-quality food truck service without any stress.
Position Overview:
We are seeking a dynamic and creative Social Media Coordinator to manage and enhance our social media presence. This role involves creating and managing content across various platforms to boost brand visibility, engage with our audience, and drive traffic to our digital channels. You will have the exciting opportunity to attend vibrant food truck events, capturing and showcasing the energy and flavor of each experience through engaging social media content. The ideal candidate will be creative, organized, and passionate about social media—with a love for food!
Key Responsibilities:
• Develop and execute social media strategies that align with company goals to boost brand visibility and engagement.
• Create and curate high-quality content (including graphics, images, videos, and written content) for social media platforms.
• Stay up-to-date on the latest trends and best practices in social media.
• Collaborate with internal teams to create and implement social media campaigns and promotions.
• Oversee social media channels, post regularly, respond to comments and messages, and engage with followers to foster a vibrant online community.
• Attend events and activities to capture real-time content, showcasing our brand’s presence and activities.
• Monitor and analyze key performance indicators (KPIs) to assess social media performance and provide actionable insights for improvement.
Qualifications:
• Bachelor’s degree in Marketing, Communications, or a related field.
• 2+ years of experience in social media marketing.
• In-depth knowledge of social media platforms, tools, and best practices.
• Strong photography and videography skills with experience using iPhone and professional camera.
• Demonstrated ability to create captivating social media content and compelling graphics.
• Proficiency in social media analytics tools such as Google Analytics and Facebook Insights.
• Familiarity with social media advertising and paid campaigns.
• Excellent written and verbal communication skills.
• Ability to work independently, manage multiple tasks, and meet deadlines.
• Strong attention to detail and organizational skills.
• Passion for food and food photography is a plus!
Why Join Us?
• Be part of a passionate team dedicated to celebrating Los Angeles’ food truck scene.
• Opportunity to grow your career in a vibrant and evolving industry.
• Work in a fun, creative, and supportive environment.
FTALA is an equal-opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees.