Responsibilities
Kforce has a client that is seeking a Data Analyst in Minneapolis, MN. Summary: The candidate will be working with internal partners and agency partners on tagging strategy and implementation of various media and analytics tags within our tag management system. Responsibilities include:
- Leading 3rd party marketing tagging requirements discussions between the agency and the internal marketing teams plus testing and monitoring tag activity to ensure proper measurement
- Support maintaining and updating all media tag documentation and tracking tools as well as supporting the governance of tags across sites
- Work closely with Compliance and Risk Teams for tag approvals and auditing
- Proactively lead 3rd party marketing tagging discussions between the agency and internal marketing teams
Requirements
- Experience with reading JavaScript and understanding how 3rd party marketing and analytics are implemented on websites
- Experience with debugger tools (Preferred Chrome console, Alternatives: Charles, Chrome plugin debugger tools, etc.)
- Experience and understanding of Adobe Analytics & Workspace
- General understanding of marketing channels and tactics
- Knowledge of tag management systems like Tealium, GTM, Ensighten
- An understanding of media vendor tagging and procurement (3rd party tags)
- Proficiency in MS Office Suite, specifically Excel and PowerPoint
- Able to work as a liaison with Marketing Agency and Tagging implementation team to ensure correct information flow between teams
- Must have keen attention to detail and strong organizational skills
- Must be an excellent, detailed communicator (verbal & written) who is able to disseminate information across a wide variety of expertise levels within external & internal groups
- Should have a project manager mentality and enjoy that type of work
- An inquisitive mind who likes to stay up to date on the latest trends as they relate to your industry and expertise
- Someone who is always looking for efficiencies and better, easier ways to achieve goals
Nice To Have
- Experience with Microsoft Teams, Jira and/or Confluence
- Experience with Google Campaign Manager, DV360 & SA360 as it relates to tag development & deployment
- Tagging solution experience within an agency environment
- Knowledge of setting up ObservePoint audits
The pay range is the lowest to highest compensation we reasonably in good faith believe we would pay at posting for this role. We may ultimately pay more or less than this range. Employee pay is based on factors like relevant education, qualifications, certifications, experience, skills, seniority, location, performance, union contract and business needs. This range may be modified in the future.
We offer comprehensive benefits including medical/dental/vision insurance, HSA, FSA, 401(k), and life, disability & ADD insurance to eligible employees. Salaried personnel receive paid time off. Hourly employees are not eligible for paid time off unless required by law. Hourly employees on a Service Contract Act project are eligible for paid sick leave.
Note: Pay is not considered compensation until it is earned, vested and determinable. The amount and availability of any compensation remains in Kforce's sole discretion unless and until paid and may be modified in its discretion consistent with the law.
This job is not eligible for bonuses, incentives or commissions.
Kforce is an Equal Opportunity/Affirmative Action Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, pregnancy, sexual orientation, gender identity, national origin, age, protected veteran status, or disability status.
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